valuephone Mobile Payment und Couponing


valuephone at the 2011 NRF - the World’s Largest IT Fair

The 100th edition of the world’s largest retail IT trade fair, “NRF Retail’s BIG Show,” is being held at the beginning of January. valuephone will be using the NRF to present innovative processes related to the mobile customer retention ranging from loyalty schemes to couponing and even mobile payment systems and Promotion on Demand.

  • Mobile customer loyalty by means of sales promotion with offers, coupons and vouchers and direct redemption at the POS
  • Mobile Payment for 85% of the mobile phones available on the market, by barcode and vpNowID/vpAuthID concept and direct integration into the POS Software
  • Promotion on Demand (vpPoD) via the valuephones Shopping Assistant

Also this year valuephone is presented on the booth of its partner GK SOFTWARE AG. GK SOFTWARE AG will present the latest version of its comprehensive software package, GK/Retail. The company’s booth will focus on innovative solutions for stores ranging from POS operations to loyalty and promotion schemes, end-to-end links to an ERP system, central management features for large networks of stores and mobile applications on a wide variety of classes of devices – ranging from mobile data acquisition devices to the iPad. One other major focus will be the presentation of GK/Retail on the latest version of IBM’s 4690 platform.


Discover more about valuephone and GK/Retail – we are looking forward to your visit on booth 1975 at the Jacob K. Javits Convention Center, New York City!

NRF Retail's Big Show 2011

Press contact
valuephone GmbH
Public Relations
Friedrichstr. 204, 10117 Berlin
+49 37464 84-510
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